How did Ounce by Ounce start?

Updated 2 years ago by Christine

Before we ever showed up in stores, Supergoop! was created with kiddos in mind. Our founder, Holly, created the brand in 2005 with a goal of delivering SPF to classrooms across Louisiana and Texas. 

As a mom and former elementary school teacher, Holly was inspired to encourage children everywhere to start protecting their skin at a young age so it becomes a daily healthy habit, like brushing their teeth or washing their hands!

But soon she discovered that because sunscreen was considered an over-the-counter drug, SPF wasn’t allowed on school campuses without a doctor's note. Holly quickly recognized the need for change and began to advocate for SPF in schools on Capitol Hill. Now, more than 25 states allow schools to have sunscreen — no doctor’s note required!

We’re proud to continue pioneering change by donating sunscreen to schools and communities across America.


How did we do?


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